For decades, beauty standards were as limited as a black and white TV channel. Tall, thin, and fair-skinned were the reigning attributes, leaving a multitude of individuals feeling excluded and uncelebrated. However, in a refreshing turn of events, the industry seems to be making an effort to include diverse models who check boxes that challenge …
For decades, beauty standards were as limited as a black and white TV channel. Tall, thin, and fair-skinned were the reigning attributes, leaving a multitude of individuals feeling excluded and uncelebrated. However, in a refreshing turn of events, the industry seems to be making an effort to include diverse models who check boxes that challenge archaic norms and embrace a more inclusive narrative.
The evolution of beauty standards is a fascinating tale that transcends eras. From the era of unattainable perfection to the present, where imperfections are celebrated, the journey reflects societal changes and a growing awareness that beauty comes in a myriad of shapes, sizes, and colors.
To understand the present, we must first journey through the past. Beauty standards, historically, have been confined to narrow parameters, favoring a select few and leaving many feeling excluded. From Eurocentric features dominating runways to a lack of representation in marketing campaigns, the industry’s mirror was far from reflecting the kaleidoscope of global beauty.
In the age of the internet, where conversations around inclusivity and representation are at the forefront, the beauty and fashion industries are undergoing a revolutionary makeover. It’s not just about breaking molds; it’s about shattering them into a million dazzling pieces. The industry is waking up to the fact that beauty knows no bounds.
In this era of globalization, brands are recognizing the importance of expanding their markets by embracing diversity. The realization has dawned that a diverse customer base deserves to see themselves represented in the products they purchase. Major players in the beauty industry are actively working towards inclusivity as a strategic goal, realizing that beauty knows no boundaries.
Fenty Beauty
We’re witnessing a surge of makeup lines offering shades for every conceivable skin tone, hair care brands embracing the full spectrum of textures, and fashion houses featuring models that defy conventional norms. The launch of Fenty Beauty, spearheaded by the unstoppable Rihanna, in 2017 was one of the first cosmetic brands that was delivered to the public with diversity in mind. With its extensive range of foundation shades catering to a diverse array of skin tones, Fenty Beauty has become a trailblazer in the fight for inclusivity. It’s not just makeup; it’s a movement that says, “Your beauty matters, and it deserves to be celebrated.”
Models are no longer just faces; they are powerful symbols of change, challenging traditional standards and pushing for a more inclusive industry. The runway is now graced by models with various racial backgrounds, body types, and abilities. The industry is waking up to the realization that representation matters.
As the beauty and fashion industry continue to redefine their standards, the message is clear: diversity is not just a trend; it’s an imperative. Our readers are witnessing a cultural shift where inclusivity is not an afterthought but a foundational principle. The beauty of diversity is being celebrated, and the industry is becoming a stage where everyone’s beauty can shine.
In this ongoing journey towards a more inclusive and representative space, let’s applaud the brands and individuals driving positive change. The future of beauty is not a singular image but a symphony of diverse and beautiful stories waiting to be told.
